List of Popular Motorcycle Brands Leave a comment

Ordering a list of motorcycles by popularity is challenging due to regional variations and subjective preferences. However, based on global brand recognition, historical sales figures, and reputation, here’s an approximate ranking, starting with the most popular and recognized:


  1. Honda (Dreamwing, Wing, E, Wuyang Honda)
  2. Yamaha
  3. BMW
  4. Harley-Davidson
  5. Kawasaki
  6. Suzuki (including Jinan Suzuki, Haojue Suzuki)
  7. Ducati
  8. Royal Enfield
  9. Triumph
  10. KTM (including KTMR2R)

Well-Known Niche and Performance Brands

  1. Benelli
  2. Aprilia (including Zongshen Aprilia)
  3. Indian
  4. Moto Guzzi
  5. Husqvarna
  6. Bimota
  7. MV Agusta
  8. Arch
  9. Aston Martin (Limited motorcycle models)
  10. Brixton

Electric and Innovation-Oriented Brands

  1. Zero Motorcycles
  2. LiveWire (Harley-Davidson’s electric brand)
  3. Energica
  4. Gogoro
  5. EVOKE

Mid-Tier and Regional Brands

  1. Beta
  2. Husaberg
  3. Piaggio (including Vespa)
  4. SYM (Sanyang)
  5. QJMOTOR (Qianjiang)

Emerging or Specialized Brands

  1. Benda
  2. Kove
  3. Spring Breeze (CFMoto)
  4. Keeway
  5. Lambretta

Classic and Vintage Brands

  1. Ariel
  2. Velocette
  3. Ural
  4. Norton
  5. Zundapp

Other Notable Mentions

  1. Italjet
  2. Zongshen
  3. Beta
  4. SWM
  5. Hero

Regional and Lesser-Known Brands

  1. Dayang
  2. Lifan
  3. Loncin
  4. Bajaj
  5. JAWA
  6. TALARIA
  7. Mash
  8. MBP (Kaiwei MBP)
  9. Adiva
  10. KAMAX
  11. GASGAS

Performance and Exotic Brands

  1. Lightning Motorcycles
  2. Travertson
  3. Big Dog Motorcycles
  4. Confederate (now renamed Curtiss)
  5. Vins

Electric and Urban Mobility Brands

  1. Horwin
  2. NIU (Modern Electric Scooters)
  3. Felo
  4. Gome
  5. BOOM (Electric Scooters)

Asian and Domestic Market Players

  1. Chongqing
  2. Zongshen Piaggio
  3. Qooder
  4. Wuyang
  5. Haojue
  6. Qianjiang (Parent company of Benelli)

Custom and Boutique Builders

  1. Revak
  2. Lazareth (Known for extravagant designs)
  3. Hookie
  4. Hartford
  5. Bullit

Budget and Entry-Level Brands

  1. Hero MotoCorp
  2. Taitonda
  3. Sarkcyber
  4. BGB
  5. FKM

Legacy and Historical Brands

  1. Magistrine
  2. Morini (Moto Morini)
  3. Zundapp
  4. Velocette

Futuristic and Conceptual Brands

  1. Tesla (Prototype motorcycles; not mass-market yet)
  2. Aston Martin Motorcycles (Limited editions)

Continuing the list and delving into more detailed groupings, here are additional brands categorized for better clarity:


Specialized Performance and Adventure Brands

  1. TM Racing (Off-road and motocross specialists)
  2. Beta (Renowned for enduro and trials motorcycles)
  3. SWM (Enduro and supermoto focus)
  4. Sherco (Off-road competition motorcycles)

Chinese Market Leaders and Regional Giants

  1. QJMOTOR (Qianjiang) (Parent company of Benelli)
  2. Loncin (Supplies engines for BMW motorcycles)
  3. Lifan (Budget-friendly motorcycles)
  4. CFMoto (Spring Breeze) (Gaining popularity globally)
  5. Zongshen (Wide portfolio, including partnerships with Piaggio and Aprilia)

Electric-Only Brands and Innovators

  1. NIU (Popular for urban electric scooters)
  2. Horwin (Electric motorcycles for city commuting)
  3. Energica (High-performance electric sport bikes)
  4. LiveWire (Harley-Davidson’s electric spin-off)
  5. Zero Motorcycles (Leading electric motorcycle brand globally)
  6. Lightning (Known for the Lightning LS-218, a high-speed electric bike)

Classic European Brands

  1. Lambretta (Iconic Italian scooter brand)
  2. Ariel (Known for the Ariel Ace)
  3. MV Agusta (Premium Italian performance motorcycles)
  4. Moto Guzzi (Heritage and touring motorcycles)
  5. Velocette (Vintage British motorcycles)

Niche and Boutique Custom Builders

  1. Brixton (Retro-inspired motorcycles with modern touches)
  2. Bullit (Affordable small-capacity retro bikes)
  3. Arch Motorcycle (Keanu Reeves’ custom performance brand)
  4. Confederate (Curtiss) (Luxury bespoke motorcycles)
  5. Big Dog Motorcycles (Custom choppers and cruisers)

Emerging and Lesser-Known Players

  1. Mash (Affordable retro-styled motorcycles)
  2. FKM (Budget-focused commuter motorcycles)
  3. BGB (Chinese commuter motorcycle brand)
  4. Taitonda (Emerging budget electric motorcycles)
  5. KAMAX (Performance and value-driven motorcycles)

Collaborative Brands and Subsidiaries

  1. Zongshen-Aprilia (Collaboration for the Chinese market)
  2. Haojue Suzuki (Partnership for small and mid-sized motorcycles)
  3. Wuyang Honda (Honda’s Chinese joint venture)

Rare, Exotic, and Experimental Brands

  1. Lazareth (Builders of extravagant, futuristic motorcycles)
  2. Vins (Lightweight and high-performance bikes)
  3. Travertson (Innovative and unique custom motorcycles)
  4. Tesla (Conceptual; not mass-market yet)
  5. Aston Martin Motorcycles (Luxury limited editions, like the AMB 001)

This structured continuation focuses on the diversity within the motorcycle world, ranging from globally dominant players to niche and regional stars. Let me know if you need a specific analysis for any subset, such as electric motorcycles, touring bikes, or performance-oriented brands!

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