Ipone Joins Forces with GD France: Enhancing Motorcycle Maintenance
Ipone, a specialist in motorcycle lubricants and maintenance products, has become a key technical partner for GD France, the distributor of CF Moto, Zontes, and Goes. This partnership marks a significant step for both companies, promising enhanced technical support and quality services for motorcycle and quad owners.
All importers collaborate closely with a lubricant supplier to ensure top-notch technical support for motorcycle and scooter maintenance. This includes engine oils and various other essential products like chain grease, lubricants, and brake fluids. Ipone, a French company established in 1985 in the south of France, recently appointed Sébastien Pernel as the new Deputy General Manager. Pernel, formerly Honda France’s marketing director, is expected to bring fresh dynamism to the company.
Ipone’s new collaboration with GD France, a distributor on the rise, especially with the growing popularity of CF Moto—currently considered the best Chinese motorcycle brand—reflects the evolving dynamics of the motorcycle industry.
Strategic Partnership and Marketing Initiatives
GD France and Ipone plan to showcase their commitment through joint marketing and commercial activities, highlighting the synergy between the two brands. At the Lyon Motor Show, a CF Moto 800 NK prepared by the French Atelier, with Ipone’s support, was a testament to this partnership. This collaboration will benefit GD France’s network of 350 dealers (covering both quads and motorcycles) by providing specialized products perfectly suited for maintenance and workshop needs. This partnership will undoubtedly strengthen the expertise and quality of services offered by the dealerships, aligning with GD France’s quality-driven approach.
Sébastien Pernel expressed enthusiasm about the partnership, stating, “We are thrilled to launch this partnership with GD France, which distributes three rising brands in the motorcycle and quad market. With CFMOTO, ZONTES, and GOES, IPONE can rely on a solid and well-established network in France to demonstrate the high quality of its lubricants and maintenance products to a large number of motorcyclists, scooter riders, and quad users. For GD France, they can count on IPONE, a creative and 100% motorcycle-focused brand recognized in France and abroad, to support their development through co-branded motorcycles or products, the production of exciting content, and a dynamic event presence. As the CFMOTO slogan expresses, this partnership offers us great opportunities to ‘experience more together,’ ultimately serving and satisfying our customers and sharing our common passion for motorcycling!”
Benefits for GD France and Ipone
Ghislain Guiot, General Manager of GD France, echoed this sentiment: “Choosing IPONE as the new official lubricant partner for GD France and its brands CFMOTO, GOES, and ZONTES was an obvious choice. We are delighted to count this leading and dynamic group among our partners. Their commitment to innovation and quality reflects our own philosophy, and this alliance reinforces our commitment to providing the best products and services to our customers. Together, we will push the boundaries of performance and reliability, offering an unparalleled riding experience.”
What’s Next for GD France and Ipone?
The partnership between GD France and Ipone represents a significant milestone in the motorcycle industry. This collaboration is set to enhance the quality of maintenance services, provide innovative products, and create a more dynamic presence in the market. For motorcyclists and quad users, this means access to high-quality maintenance products and improved services, ensuring a better overall riding experience.
FAQs
Q: What brands does GD France distribute?
A: GD France distributes CF Moto, Zontes, and Goes.
Q: Who is the new Deputy General Manager of Ipone?
A: Sébastien Pernel, former marketing director of Honda France.
Q: What is the benefit of the Ipone and GD France partnership?
A: The partnership aims to provide specialized maintenance products, enhance service quality, and strengthen the expertise of GD France’s dealer network.
